Choose the Right Metrics to Assess Marketing Plan Performance
There are many metrics to measure in inbound marketing, but only a small few should serve as your KPIs for planning and course adjustment. Before you start launching inbound efforts, make sure you know how to assess whether your marketing performance is on the right track.
This eBook explores how the best KPIs for inbound marketing are those metrics that:
In 21 pages, you'll learn how to avoid paying too much attention to "vanity metrics" and how to use KPIs to ensure you meet the growth you're looking for. Download the full eBook by filling out the form.